FACTS ABOUT BEWI'S EXPO ATTENDEES:

Number of ski or snowboarding days during the past season
  • Over 25: 37%
  • 15-25: 24%
  • 7-14: 30%
  • less than 7: 8%
Number of ski or snowboarding days planned annually
  • Over 25: 34%
  • 15-25: 20%
  • 7-14: 24%
  • less than 7: 22%
Skied or Snowboarded in the past 3 years?
  • Yes: 84%
  • No: 16%
Participate where?
  • Local Twin Cities Area: 44%
  • Regional MN, WI or MI Area: 38%
  • Western Resort: 16%
  • International Resort: 1%
  • Canadian Resort: 1%
Household income:
  • 24% earn over $110,000
  • 39% earn $60,000-$109,000
  • 19% earn $35,000-$59,000
Age:
  • Under 18 - 10%
  • 18-24 - 11%
  • 25-34 - 19%
  • 35-44 - 24%
  • 45-54 - 26%
  • 55 and older-10%
Male-50% | Female- 50%

Married-52% | Single-42% | Partner-6%